Tracking your communications with your customers

Created by Doug Stoddart, Modified on Tue, 28 Jul, 2020 at 4:02 PM by Doug Stoddart

It is all very well getting BRM to send communications to your customers, but what about keeping track of what was sent, did it get delivered (or bounced) and did it get opened?

Track what was sent, and what was opened.  You can even resend if necessary.

You can do all of that in the Comms tab for your reservations:

here is a closer look at an actual communication:

  • Press check status to get the latest data
  • Press resend to send the exact same copy to your customer - beware if you have changed stuff in case it is out of date
  • Hover over each communication to see its data - opens

Please note 

If your customer says they did not receive the email you can use the resend button - and ask your customer to check their spam / promotions / unimportant folders for the communication.

It is vital you ask them to mark as important / not spam to ensure good email deliverability.

Here is what we can see:

Status: Sent  (other possible statuses: bounced / rejected)

Type: "Confirmed booking"  (other types:  provisional, ad-hoc, post rental)

recipient:  who received the email

date & time: when sent

Opens: e.g. 3 in the tooltip when you hover over the row.   See warning below:

Check status button : talk to our email sending platform to get the latest status (opens, status etc)

Please note.  The opens data is provided by our transactional email provider and will not always work.

if your customer doesn't allow open detection, for example, it will falsely read zero opens.

See Also

types of messages BRM sends 

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