The table below outlines the key concepts of BRM, you will encounter these symbols throughout BRM.
| Service Offering | ||
 | Service | The core service being offered by the store, one of up to 5 set types: Rental, Repair, Tours-Activities-Events, Appointments, ex-rental Sales.  
|
 | Service Offering | When a store uses BRM to offer a service it is named and called a service offering. Examples: Bike Rental / Ski Rental more info → |
| Inventory | ||
 | Category | TOP level of your hierarchy: This is how you organize your bikes, ensuring that both customers and staff can easily find what they are looking for. Example: Mountain |
 | Product Family | Level 2 of your product hierarchy: This represents a specific type of bike and includes various sizes within it. Example: Specialized Stumpjumper 27.5" |
 | Product Line | Level 3 of your product hierarchy: This represents a specific type of bike with a particular size. This is what customers book online. Example: Specialized Stumpjumper 27.5" - Medium |
 | Item | Level 4 of your product hierarchy: This represents an actual inventory item, such as a physical bike that a customer rides. This is what customers take out from your store and return. Example: SJ012 (a Specialized Stumpjumper 27.5" - Medium) |
| Pricing | ||
 | Price Group | This is how you set prices for your bikes. Each bike is assigned to a Price Group, and each Price Group has a pricing profile based on rental durations, using specific Price Points. Example: TrailBikes |
 | Price Point | Each time you want to recognize a duration, such as 4 hours or 1 day, you set this up as a Price Point. Then each of your Price Groups can have a corresponding price for that Price Point. Example: 1d (for when you support 1-day pricing for your price groups) |
| Reservations | ||
 | Reservation | What you sell to your customers: one or more Items (or Product Lines) for a defined period of time and price. Example: Jun0008-19 (eighth booking in June) |
 | Customer Booking Page | Most of our stores use our Customer Booking Page to take bookings directly on their website. more info → |
| Customer | ||
 | Customer | Single or multiple customer icon more info → |
 | Item Level Customer Data | e.g. rider weight so you can setup a Mountain Bike Suspension (so, not just per bike questions, but only ask on relevant types of bike) more info → |
 | Kiosk | Optionally capture and update customer information via a kiosk / mobile phone Optionally manage signatures more info → |
| Documents | ||
 | online Terms and Conditions | |
 | Waiver | The document your customers sign to release your liability as an operator more info → |
| Optional 'layers' / concepts | ||
 | Extras | Extras can be added at the Item Level. They can be customized with your own naming, pricing, images, and other details. more info → |
 | Add-Ons | Add-Ons are added at the Reservation Level, such as insurance for the entire booking. Or Booking Fee. |
 | Security Deposit | With BRM you have many options about how you handle deposits (booking and security) more info → |
 | Delivery | Some stores incorporate deliveries into their business, handling either part or all of their operations this way. more info → |
 | Multi Location / Multi-Store | Many of our customers have multiple locations. We offer two solutions for these operators more info → |
See Also
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